MagicForm vs Microsoft Forms

MagicForm gives you 27+ field types, field-level conditional logic, and conditional outcomes. Each lead can see a different success screen and trigger different integrations based on their answers.

Microsoft Forms has ~10 question types and basic branching. It's designed for internal surveys and feedback within Microsoft 365 — not for external lead capture or qualification.

MagicForm's free plan works without any other subscription. Basic starts at €15/mo with CRM integrations and branding removal. Pricing is per-workspace, not per-user.

Microsoft Forms requires a Microsoft 365 subscription (from $6.99/user/mo). If your org already uses M365, it's "free" — but it's per-user pricing that scales with team size, and you're still limited to basic forms.

MagicForm's builder is visual and fast. Set up conditional outcomes and integrations without code. Embed natively on any site with React, Next.js, or HTML — no iframe headaches.

Microsoft Forms is straightforward for basic forms. It integrates well with Teams and SharePoint. But embedding externally means iframes, and there's no visual builder for conditional routing.

MagicForm connects natively to HubSpot, Slack, Google Sheets, and any tool via webhooks. Built-in GTM and GA4 tracking means no extra setup for marketing attribution.

Microsoft Forms integrates well within the Microsoft ecosystem — Teams, SharePoint, Power Automate, Excel. Outside of Microsoft, integration options are limited and usually require Power Automate.

Full funnel analytics out of the box: drop-off tracking, field-level engagement, UTM attribution, and variant performance comparison. Know which sources and answers drive your best leads.

Microsoft Forms shows response summaries and lets you export to Excel. No funnel analytics, no drop-off tracking, no UTM attribution. Analysis requires manual Excel work.