SaaS demo requests

Not every demo request deserves a 30-minute call.

Qualify inbound leads at the form level. Enterprise gets sales. Self-serve gets onboarding. Your SDR shouldn't spend their morning figuring out which demo requests are real. MagicForm evaluates company size, budget, and use case the moment someone submits — then routes each lead to the right next step.

Start qualifying demos for free

Every SaaS team has the same problem

01.
Your best leads wait in the same queue as tire-kickers
SDRs spend the first hour of their day triaging demo requests. By the time they reach the VP who submitted at 11pm, the competitor already replied.
02.
Self-serve leads get a calendar link they don't want
A founder evaluating your $29/mo plan doesn't need a 30-minute discovery call. They need a product tour and a trial link. But your form sends everyone the same confirmation.
03.
You're qualifying leads in your CRM instead of at the source
Lead scoring in HubSpot runs after the form is submitted. By then the lead has already seen a generic thank you page and lost interest. Qualification should happen before the page even loads.

Enterprise or self-serve? Decided before submit.

Add company size and budget fields to your demo request form. MagicForm evaluates the answers instantly — 500+ employees and $50K+ budget routes to your enterprise AE's calendar. Under 10 employees routes to a product walkthrough video.

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Example form flow

Three steps. Four outcomes. Zero manual routing.

Form steps
1Name, work email, company name
2Company size, budget range, timeline
3Use case, anything else?
Enterprise (500+, $50K+)

Cal.com booking + HubSpot deal + Slack alert

Mid-market (50–500)

Case study + trial link + HubSpot contact

Self-serve (<50)

Product tour video + trial link

Student / other

Thank you + blog resources

Your next enterprise deal just filled out a form.

Don't make them wait for a follow-up email.

  • Free plan available
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  • Live in under 10 minutes
  • Cancel anytime

Starting at

$0/month

1 form, 100 submissions — free forever

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